Project Juventas.
CLIMATE CHANGE: Impact on consumers and manufacturers
SUSTAINABILITY: Personal consumer choices vs. collective business choices
GOOD FOR ME AND GOOD FOR WE: Decoding and measuring sustainability choices of people and businesses
DECODING PERSONAL AND COLLECTIVE CHOICES AROUND SUSTAINABILITY IN BUSINESS PERFORMANCE
Project Juventas helps manufactures of consumer goods in their sustainability measures versus growing consumers´ expectations.
As a result, companies can anticipate impacts of changing consumer choices and create a comprehensive framework of actions and initiatives to address their sustainable development in planning and execution.
We have developed the tool - an Integrated Sustainability Score (ISI) - to be always in control of your progress towards sustainability. We have defined Top 5 focus areas which we help monitor and research:
CONSUMER - PRODUCT - ENVIRONMENT - PARTNERS - PEOPLE
CONSUMER
Perceptions of sustainable living
Actions towards sustainability (waste separation, plastic use reduction, etc)
Consumption and shopping behavior toward sustainable brands/products
Barriers to sustainable living
Consumer communication
Transparent information & product labelling in line with the EU regulations
Advertising to under-12s in line with EU Pledge.
PRODUCT
Healthy and nutritious food
Reduction of undesired compounds, (e.g. saturated fats, avoidable allergenics, artificial flavor enhancers, etc)
Manufacturing products with lower salt and fat content and only with natural flavours
Reduction of acrylamide levels to EU benchmarks or lower
Design of clear product labels
Product safety
Global Food Safety Initiative (GFSI)
Factories with maintenance standards
Clear allergen management policy.
ENVIRONMENT
CO2 reduction and energy efficiency
CO2 reduction across EU operations
CO2 reduction in transport/logistics
Resource management
Waste reduction (edible and non-edible)
Reduction of water consumption
Reduce packaging material use and increase recyclability
Increase use of sustainable sources for packaging
Environmental management systems
Implement energy measurement systems in plants/offices
Implement projects to reduce pesticides, fertilisers and water (for in-house farms/suppliers).
PARTNERS
Ethical sourcing
Implementation of social compliance and other sustainability standards
Undertake proactive partnerships and membership in multi-stakeholder sector and sustainability initiatives
Supplier development
Build awareness and engagement with social policy among suppliers
Monitor supplier improvements and performance
Establish direct link to primary production
Origin development
Work with partners to build capacity in region/countries
Assess and implement social compliance and improvement Engage with local communities.
PEOPLE
People development
Creation of an equal and fair working environment
Trainings as part diversity culture
Transparent communication
Clear objectives and reviews
Health and safety
Health and safety assessments
Procedures KPIs and accident reports
Competency Model
Implement Competency Model.